Trademark3 min read

The Section 11 objection: when the cited mark is nothing like yours

Relative-grounds objections are won on comparison, not adjectives. Here is how to compare marks, goods and trade channels the way the Registry does.

The examiner has cited three earlier marks under Section 11(1) and asserted a likelihood of confusion. One of them shares a prefix with yours. One is in a different class entirely. One was abandoned in 2019. The temptation is to write a paragraph saying the marks are "completely different in look, sound and meaning" and move on.

Do not. That sentence has appeared in a hundred thousand replies and the examiner has stopped reading it. Here is what to write instead.

Deal with the dead marks first

Pull the status of every cited mark from the IP India portal and attach the printouts. A mark that is abandoned, withdrawn, refused, or removed for non-renewal is not an earlier trade mark for Section 11 purposes, and the objection on that citation falls away in one sentence. Say so, cite the status, and move to the live ones. You have just shortened the reply and shown the examiner you did the work.

A mark that is merely "objected" or "opposed" is still pending and still counts. Note it, and if it is weak, say why later.

Compare the marks in three columns, not one adjective

For each live citation, the comparison runs on three axes and the reply should walk through each one.

  • Visual. Length, structure, the device element if any, the dominant portion. Put the two marks side by side on the page, as images if they are device marks.
  • Phonetic. Say both marks aloud. Count syllables. Identify where the stress falls. A shared first syllable matters more than a shared last one, and the examiner knows it.
  • Conceptual. What idea does each mark convey? Two marks that look alike but mean different things are further apart than their spelling suggests.

The comparison is of the marks as wholes, from the point of view of a consumer with imperfect recollection, not a side-by-side expert. Say that, once, and then actually do the comparison. The principle without the application is worth nothing.

Then compare the goods, because that is where most replies stop short

Section 11(1) requires similarity of marks and identity or similarity of goods or services. Many replies spend four pages on the marks and one line on the goods. Reverse it when the goods help you.

The questions that matter are practical. Are the goods sold through the same outlets? To the same customers? At the same price point? Are they in competition with each other or complementary? Would the same business normally make both? "Both in Class 25" is not similarity; a bridal lehenga and a pair of socks share a class and nothing else.

If the cited mark's specification is broad and the owner clearly trades in a narrow niche, say so, and offer to limit your own specification to put distance between them. A limitation offered in the reply costs nothing and is often what gets the objection waived at the hearing.

If the cited mark belongs to someone reachable, a letter of consent or a short coexistence agreement ends the objection. The Registry may still refuse if confusion is likely despite consent, but in practice a consent on the record is persuasive. Ask the client whether they know the other party before you write a reply. It happens more often than you would think.

The reply, in order

  1. Status table of all cited marks, with dead ones struck out.
  2. For each live citation: the three-axis comparison of marks, then the comparison of goods and trade channels.
  3. Honest-concurrent-use argument under Section 12 if the client has the history for it, with evidence.
  4. Limitation of specification offered, if useful.
  5. Request for a hearing.

Three to six pages. The examiner's time is the resource you are competing for.

The Trademark Prosecution in Practice course has a full Section 11 exercise with three cited marks, and the reply that got the objection waived.

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